The Supplement Showdown is the ultimate battle to create the next game-changing supplement.
We’re hunting for the freshest, boldest concept from the fitness and supplement community—and Rival Labs will produce it.
100 units of your formula, fully produced by Rival Labs, plus bragging rights and a spotlight on V1Nutra’s platforms.
You’ve got to be 18 or older to throw your hat in the ring. No kids allowed—this is a grown-up game.
Open to U.S. folks for now—global entries might get their chance down the road. Stay tuned!
Whether you live at the gym or geek out on formulas, you’re in. No industry cred required—just big ideas.
Got a supplement line already? Sit this out. We’re here for new voices, not established brands.
Launch video drops—entries open
Submission deadline
Top 3 finalists revealed
Live showdown & winner crowned
This isn’t about cash—it’s about getting your idea made.